by brendaumana@gmail.com | Aug 31, 2023 | Mindful Marketing
That competitive analysis report you’re putting together is a constant reminder of how businesses more than ever are clamoring for people’s attention. What tactics can you possibly use to stand out during this digitally demanding time? That email you received from...
by brendaumana@gmail.com | Jun 13, 2023 | Mindful Marketing
Mindful marketing may sound like two opposing things. On the one hand, mindful alludes to quiet, compassionate, and not so much in-your-face. Whereas marketing, or more traditional forms of marketing, alludes to being loud, staying competitive, and standing out...
by brendaumana@gmail.com | Apr 10, 2023 | Mindful Marketing
Are you and your team feeling overwhelmed and/or burned out by your content creation process? If so, you’re not alone – many businesses and solo practitioners struggle to keep up with the demands of producing high-quality content on a regular basis. It...
by brendaumana@gmail.com | May 27, 2022 | Mindful Marketing
Every time we see these words from a client “Have we started advertising the next course?” we can’t help but cringe. While we understand they mean executing on the content strategy, it means something completely different. We’re content marketers and strategists, not...
by brendaumana@gmail.com | Oct 7, 2021 | Inbound Marketing, Mindful Marketing
I found myself rewriting the message over and over, where I had to send the awkward email to the startup founder “actually this isn’t a good fit.” After spending some time on their email marketing strategy and encouraging them to take less gimmicky tactics, I knew it...
by brendaumana@gmail.com | Sep 7, 2021 | Mindful Marketing
What’s your gut reaction when you hear the terms “ideal client” or “target audience”? I know I sometimes do a bit of an eye roll and I’m a marketer! But the reason it makes me cringe is that most of the recommendations out there...
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